Venus for the Fashionistas

First published in online Stellar, a free astrology magazine: https://www.astrologicalassociation.com/stellar/

Venus describes our sense of aesthetics, style and what we find attractive when it comes to fashion. Here’s our zodiac guide.

Venus in Aries

Often makes bold fashion choices which can be futuristic. There’s a tendency towards a more masculine style. Strong, primary colours and ‘statement pieces’ are favoured. Fashion choices can involve elements of sport and military style. Suggested brands: Prada (pioneering) and Savage X Fenty (empowered, inclusive, sexy).

Venus in Taurus

Favours quality over quantity in fashion, with a pronounced attraction to luxury. Often puts durability ahead of latest looks. Feeling comfortable is important, so special attention is paid to high quality fabrics. Suggested brands: Hermès (timeless) and Vivienne Westwood (sensual and romantic).

Venus in Gemini

Sharp to the newest trends. Versatility is sought, demonstrating a great capacity for adapting to different occasions and purposes. Even at an older age, these individuals may dress youthfully, with considerable success. Suggested brands: Free People (airy and boho) and Gucci (vibrant prints and colours).

Venus in Cancer

Feeling comfortable and cozy are primary considerations. They gravitate towards lounge wear, tracksuits and hoodies. Women with this placement excel at classically feminine dressing, particularly when it comes to dresses. Suggested brands: Chanel (classic, sentimental) and Musier Paris (feminine aesthetic).

Venus in Leo

The drop dead glamour look. Striking clothes and accessories. Even if products are not high end, a regal attitude adds value. This Venus stands out and presents fashion choices with much confidence. Suggested brands: Versace (unapologetically bold patterns) and Fendi & Tom Ford (ultimate in glam and glitz).

Venus in Virgo

Being ‘put-together’ and neat are of primary importance. Bold choices unlikely. Preference for neutrals in colours, simplicity in cuts, and delicate, small accessories. Capable of elegance but is more comfortable in business-casuals. Suggested brands: Ferragamo (precision, structure, order) and Jil Sander (clean and purist).

Venus in Libra

Perfectly dressed for every occasion, with a nous for getting the look right. Aesthetic sense is pronounced. Can excel in the fashion professions as stylists, designers and fashion editors. Suggested brands: Dior (grace and refinement) and Vivienne Westwood (romantic flair).

Venus in Scorpio

Creates a strong impression more through what is concealed than revealed. Always an air of mystery, augmented by dark colours. Choices can shock or even be inappropriate or challenging. Suggested brands: Alexander McQueen (gothic romance and taboo-testing) and Roberto Cavalli (‘dangerous’ fashion).

Venus in Sagittarius

Adventure and multi-culturalism are themes. Clothes and accessories should not stifle but allow free movement. Sports fashion. A sense of fun is present in choices. Suggested brands: Miu Miu (youthful, mischievous, sporty chic) and Etro (wanderlust look and wild ethnic prints).

Venus in Capricorn

Serious and composed in stylistic choices from an early age, the classic style is typical. High-quality tailoring is sought as are heavier materials and darker colours. Power dresser: well-tailored suits and coats. Suggested brands: Giorgio Armani (classic tailoring) and The Row/Max Mara (quiet luxury).

Venus in Aquarius

Casual, possibly androgynous fashion. A utilitarian approach to style, usually not flashy. Interest in fashion unlikely. But if it does exist, it produces an original, unconventional style, with futuristic nods. Suggested brands: Balenciaga (streetmeets-couture) and Jean Paul Gaultier (so boundary-pushing, darling).

Venus in Pisces

Dreamy and artistic. Flowing, textured fabrics and layering are favoured over strong cuts. May struggle with ‘professional’ appearances. Rules and limitations are disliked – the imagination should be allowed to flow freely, so some looks may be outré. Suggested brands: Rodarte (romantic whimsy) and Di Petsa (water-inspired designs).

NOTE: The expression of these sign placements may be considerably altered when Venus is in aspect with other planets. For example, the usually serious and stylistically conservative Venus in Capricorn may show a much greater openness to experimentation when aspected by Uranus, while the bright and bold Venus in Leo may be considerably ‘toned-down’ by Saturn’s influence.